On behalf of AirlinePros International I am pleased to invite you to join us in this year’s edition of AirlinePros International Assembly (AIA) which will be held at Cape Town, South Africa, from November 20 to 24, 2025.
Besides our own global team members and key stakeholders, the AIA will also bring together leading voices from aviation and travel sectors to share learnings and exchange insights on aviation trends and evolving distribution strategies, new technologies, and innovative approaches that are shaping the future of travel.
Looking forward to seeing you there.
Achma Asokan Foster
Group CEO, AirlinePros International
Distribution Dialogues – Transforming Travel
The AIA – AirlinePros International Assembly returns this year to the beautiful city of Cape Town, South Africa, from November 20 to 24, 2025. With the theme “Distribution Dialogues – Transforming Travel,” this milestone edition will bring together global leaders, visionaries, and innovators shaping the future of aviation and travel distribution.
Bringing together our worldwide AirlinePros teams from over 60 locations and key partners across the aviation and travel industries, AIA will serve as a dynamic platform to explore new opportunities, share insights, and discuss emerging trends that are redefining how the world travels. Attendees can look forward to engaging sessions, interactive discussions, and forward-thinking presentations that spotlight the technologies and strategies shaping modern travel.
The assembly will explore cutting-edge developments in aviation distribution, innovation, and sustainability, while also examining the challenges and possibilities that lie ahead. It will be a celebration of connection, knowledge, and progress, an opportunity to strengthen relationships and forge new partnerships across global markets.
During this landmark event, AirlinePros International will also unveil new initiatives and projects designed to be true game changers for the aviation landscape, setting new benchmarks for collaboration, transformation, and growth in the industry.
Join us in Cape Town as we access new horizons together and chart the next chapter in the evolution of global travel.
Follow us
AIA Highlights Film
AIA – Where excellence takes wings
Virtual interlining helps airlines generate an estimated $120 million in incremental revenue every year.
Explore the transformative potential of virtual interlining with David Gunnarsson as he examines the relevance and future trajectory of Multilateral Interline Traffic Agreements (MITA).
All the key stakeholders, such as destinations, airports, and airlines, must work together to ensure a smooth experience for the customer.
David Savy, former Chief Executive Officer of Air Seychelles, discusses the symbiotic relationship between aviation and its pivotal role in tourism growth, economic development, and customer satisfaction.
With tourism being responsible for one in every ten jobs, the need for tourism to be sustainable is beyond question.
Elcia Grandcourt, Regional Director for Africa with the United Nations World Tourism Organization, examines the potential conflicts between the aspirations of tourism growth and the imperative of sustainable environmental goals.
Product diversification is an essential strategy for future growth, with the focus being on identifying synergies within the aviation sector.
Gavin Eccles, Professor of Aviation and Tourism, proposes product diversification as an essential strategy for future growth, with a focus on identifying synergies within the aviation sector.
Airlines can now set commission percentages to the hundredth decimal, whereas they could do so only to the tenth decimal earlier.
Lauri Reishus sheds light on the innovative approaches that shape ARC & ASP, leading the charge in the evolution of Billing and Settlement Plans (BSP).
Leisure travel has increased by 20% since 2019, while corporate travel is yet to reach pre-pandemic levels.
Mike Premo delivers an incisive look at the shifting landscape of the US aviation market in the post-pandemic era, identifying challenges and opportunities.
By providing the right kind of content to customers and leveraging digital marketing, airlines can increase their direct web sales.
Join Newton Muriithi for insights into the digital revolution of direct web sales in the airline industry, turning aspirations into reality for enhanced customer engagement and profitability.
Innovation can be introduced into every step of the passenger experience in aviation.
Stephan Copart, Head of Innovation at IATA, offers a compelling presentation on the latest aviation trends and the innovative spirit powering the industry’s rapid evolution.
Even if the airline forgets it, the GSA represents their brand in the territory and should act as the airline itself would.
Willy Boulter provides a critical evaluation of General Sales Agents (GSAs), uncovering what it truly means to be effective through the lens of airline cost management versus service quality.
Know more about speakers
Meet our speakers
Chris Engle
Chief Customer Officer,
Plusgrade
Topic
No business class seat unoccupied – A solution for higher airline yield
David Gunnarsson
Chief Executive Officer,
DOHOP
Topic
Virtual interlining is the future – Is MITA en route to obscurity?
David Savy
Aviation Expert
 
PANEL DISCUSSION
Civil aviation, airports and airlines are a means to tourism growth and economic development
Elcia Grandcourt
Director,UNWTO, Africa
PANEL DISCUSSION
Does tourism growth have a conflict of interest with sustainable environmental goals?
Gavin Eccles
Aviation Consultant  
PANEL DISCUSSION
AirlinePros product diversification a must – Unlocking airline service’s success
Lauri Reishus
Chief Executive Officer,
Airlines Reporting Corporation
Topic
Innovation Drives the Biggest BSP Equivalent in the World
Mike Premo
Aviation Consultant,
Business Travel Hall of Fame
Topic
USA market dynamics post-pandemic
Newton Muriithi
Customer Success Manager,
EveryMundo
Topic
Driving direct web sales for airlines – A dream come true!
AirlinePros
STEP-UP FITNESS AND CHARITY CHALLENGE
AirlinePros
STEP-UP FITNESS AND CHARITY CHALLENGE
Venue
Radisson Collection Hotel
Waterfront,
Cape Town
South Africa
Distribution Dialogues
Transforming Travel
Transforming Travel
Copyright © 2025 | All rights reserved by AirlinePros